Food Delivery App User Acquisition

QuickBite

Timeframe

2 months

Influencers

100+ micro-influencers

Budget

$150,000

Challenge

QuickBite needed to drive app downloads and first-time orders in competitive urban markets.

Solution

We implemented a micro-influencer strategy with 100+ local food influencers across target cities, creating authentic meal-ordering experiences with custom discount codes.

Results

180k

new app downloads

78%

of influencer-referred users placed an order

40%

lower customer acquisition cost vs. paid ads

22%

higher retention rate for influencer-acquired users

The micro-influencer strategy proved highly effective, delivering better ROI than traditional advertising while creating a more engaged user base.

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